By Amy Gesenhues Taco Bell CMO says his brand’s mobile app shot to the top of iTunes Food & Drink category the day it launched.

The post A CMO’s View: Taco Bell’s Chris Brandt Makes Mobile A Priority & It Has Paid Off With Nearly 2M App Downloads appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source:: http://feeds.marketingland.com/mktingland

      

  • Twitter
  • del.icio.us
  • Digg
  • Facebook
  • Technorati
  • Reddit
  • Yahoo Buzz
  • StumbleUpon